Look at how many users use Instagram to share photos on Facebook, Twitter, Google+, and other social media websites! In less than a year, Instagram has introduced dozens of useful tools for companies, such as advanced analytics, fully-featured Instagram posts, and even new ways to attract more traffic from Instagram Stories. So why is Instagram such a big deal? What should companies be focusing on to help grow their businesses on Instagram? Why Instagram Is Important To Your Business?
The History of Instagram
When Instagram was launched in 2011, it instantly became popular because it was free. Everyone was so crazy that it quickly grew into a powerhouse competitor in terms of engagement and user numbers among users in the United States, the United Kingdom, France, Australia, Canada, and Germany. The key was Instagram’s simplicity, allowing marketers to focus on creating high-quality content that was immediately visible to millions of people. Instagram also had a low entry barrier, allowing a company’s brand to be seen by millions in just a matter of days. A strong focus on user communication, media sharing, social sharing, and viral marketing made Instagram a significant competitor in market shares and profit potential.
Despite its vast potential and relative ease of use, however, Instagram did have one glaring shortcoming: It lacked an easy way to monetize it. Small businesses with large follower counts had been unsuccessful in engaging users on Instagram in a way that would create a strong interest in buying their products and services. It meant that many companies with large Instagram audiences either did not have the resources to create compelling Instagram campaigns or did not have the right marketing strategy to attract users to buy from them. It can only happen if your Instagram account has a large followers count. In case you don’t have enough followers, you can purchase Instagram followers from a trusted service provider. While companies like Acorns and others have addressed this problem with innovative apps and tactics, many are looking to turn to the internet’s popular and highly accessible Instagram Stories to grow their businesses.
Instagram Stories Feature
Instagram Stories is where it all starts for most businesses. The term Instagram Story is short for “instant story”. It is a series of images and videos posted to the Instagram page and a short bio and links to the source. The right corner of the app is where you can find the Instagram button, which is how you can share your photos and videos to the world using the hashtag # Instagram. Hashtags help make it easier to locate and search Instagram stories and make it easier for other users to find and follow you.
Create an Instagram Account
For those businesses that have not yet created an Instagram account, it may be a good idea to do so as soon as possible. It is because it takes only a few seconds to join Instagram, but it can take longer for you to gain followers if you don’t consult IGFollowers.UK. Or generate interest in your brand through other social media channels. It is also important to note that Instagram users prefer to hang out in the right corner of the app, where everything is easier to see and read. Placing your Instagram campaign in the right corner will not tempt users to scroll down to the bottom of the page to see your latest photo. In addition to having an Instagram account, businesses should also have a website where customers and potential clients can find additional information on services or products?
Instagram is not the first social media platform to be used by online marketers. However, it is quickly becoming one of the most significant ways to market businesses online. Compared to Google+ and Facebook, Instagram boasts a higher engagement rate among users, making it a very effective way to connect with potential clients. It means that Instagram could soon reach the same level of popularity enjoyed by Facebook and Google+ and claim the top spot in leading social media platforms. According to estimates, Instagram’s daily active users are growing at a rate of more than fifty thousand people per day, and this trend is expected to continue in the coming months and years.
If you want to create an Instagram marketing campaign that can help your business, you should use Instagram posts to communicate with your target audience. Apart from providing useful information about your company, Instagram posts can be an excellent place for online entrepreneurs to show off their products. For example, if you run an insurance company, you can upload images of your products that could entice potential buyers to come and visit your website. A well-designed Instagram marketing campaign will boost sales and could easily be the key to online success.
With over seventy million users and thousands of followers posting on Instagram every day, it is easy to see how powerful this social platform could be. If you want to ensure that you get the most from your online marketing efforts, you should consider using Instagram and its wide range of features. It would be best if you started an Instagram campaign from the right corner by using it alongside other online marketing campaigns such as Google’s AdWords and Facebook’s Ads. By doing so, you will reach the users who are most likely to become your future customers.