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Home Technology Digital marketing
Grow your Instagram Business Account

How to Grow your Instagram Business Account

Ghazanfar Iqbal by Ghazanfar Iqbal
January 4, 2021 - Updated on November 17, 2022
in Digital marketing, Business

What You Will Learn:

  • Build Your Audience
  • Go Live
  • Understand Instagram Algorithm
  • Use Moderation when Posting
  • Make Use of Hashtags

Instagram is a phenomenon! Millions of users log in all day and love to share what they are doing with their friends and loved ones. But how can an average user get more likes on his or her page? That’s the million-dollar question that many people have asked themselves as they continue to add content to their pages. Here’s how you can gain more likes on Instagram. 

You might like also: 6 Golden Rules of Instagram Branded Content Strategy

Build Your Audience

The first thing you need to do to build your audience on Instagram is to get an Instagram feed set up so that people will see your updates. The Instagram feed will show the latest posts from your account along with any photos that are relevant to what you are doing. So if you are creating daily photo updates, then your followers will see those posts as well as any image that you upload. In case you are going low with the followers count, you can purchase real Instagram followers from SuperViral Australia.

Go Live

Next, go live on your account and make sure that everyone knows that you are going to live. The Instagram algorithm is heavily dependent on users clicking their way through to your feed. If you go live and not update your feed for 30 minutes or so, then the chances are good that no one will be visiting your page. Everyone will be clicking their way through to your feed instead of going to your Instagram posts. You want to be obvious and let people know that you are going to live so they can take action!

Understand Instagram Algorithm

So how can you use the Instagram algorithm works to your advantage? The easiest way is to try and attract as many lives as possible. There are two ways to do this. One is to actively engage with your followers by replying to their comments and asking questions. The second is to go live and answer questions that your followers ask and comment on them.

Both methods will have an impact on engagement and your reach. The first method will definitely reach more people, but you are more likely to get a lot of likes because there will be more comments. Also, the engagement level will be fairly low for comments. The second method is a little bit better. You will definitely reach more likes because you will be actively engaging with your followers, but it might take a small longer to get to the engagement level. It will be worth it though because you will definitely have a lot of likes.

Use Moderation when Posting

The main thing you should always do is to use moderation when posting. This is key to your strategy because if you ever reach the point where people are commenting on your Instagram posts but nobody is clicking the like button, then you should pull back a little and moderate your comments. Use moderation to help keep your followers engaged and if you ever reach the point where people are not commenting on your posts because they are hitting the likes button, then you should go back and re-engage your followers. It might take any time for this to happen, but if you are consistently posting quality content with no distractions, then you will see results in engagement, and you should definitely use Instagram for marketing.

Make Use of Hashtags

One of the best Instagram hashtags you should use is #instagram. This is the top Instagram hashtags right now. It is also one of the several successful ones. If you want your followers to click the likes button, then you should post #instagram every chance you get. The best way to keep your fans engaged is to use the best hashtags as well as the best Instagram hashtags. Hashtags help you to get more followers organically. 

The last Instagram hashtags you should use are the ones related to the product or service that you are offering. For example, if you are selling an eyelash growth serum, then you should post a photo on your Instagram with a product description and the caption #instagramshopping. People will actually click these captions and read the product description. So, when people buy that eyelash growth serum, they will see how effective it is, and they might be persuaded to buy it from you. It’s all about image marketing and getting noticed on social media. So make sure that you know the best ones to use and start making some quality content.

You might like also: How to Grow your Instagram Business Account
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Ghazanfar Iqbal

Ghazanfar Iqbal

Hello! I'm Ghazanfar Iqbal and I enjoy writing about a variety of topics. I am not defined by a single niche. Because I believe that I am capable of doing anything, I never choose a single niche because challenges help me improve in this writing world. 

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What You Will Learn:

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  • Build Your Audience
  • Go Live
  • Understand Instagram Algorithm
  • Use Moderation when Posting
  • Make Use of Hashtags
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